Every business needs a unique selling proposition. It needs to stand out from the competition, and attract customers with the outstanding value it’s offering. And the same goes for your website. Developing an online presence for your business involves completing a five-step process, whether you want to: generate leads sell […]
Sales + Marketing
4 posts
Are there any questions you’ve always wanted to ask your customers? Maybe you’d like to know what’s important to them and what their priorities are, both in business and in life. Perhaps you’re concerned about their future, and want to ask what contingency plans they have in place. Or maybe […]
First up – in case you were wondering – just what is a CRM system? A Customer Relationship Management (CRM) system is invaluable for helping businesses manage their relationships with customers, and store potential sales leads for current and future customers. The most effective CRM software let you organise your […]
Why is it that some companies pay millions of dollars to advertisers just to try to make a campaign go viral and it doesn’t work? It fails to connect… By this I don’t mean people fail to see it or even to respond to it. It fails to connect because […]